Results 1 to 12 of 12
Threaded View
-
05-29-2019, 07:02 AM #1
- Join Date
- Aug 2018
- Posts
- 286
A Tale of Two Stores (and 600% Growth)
*
The late and great C. Holmes tells a true story of two furniture stores.
*
Simple but powerful:
*
Two furniture stores open up in a town on nearly the same day.
*
And over a 4-year period -->
Store 1 grows by 40%.
*
Store 2 grows by 600%.
*
You go into Store 1 and look at a couch, the sales rep sells you the couch.
*
You go into Store 2 and look at a couch, the sales rep asks, “First time in our store?”
*
"And then proceeds to pitch the heck out of that store, the history, the owner’s devotion to service, why they have lower prices than their competitors, how well trained they are in furniture construction, and how that benefits you as the consumer."
*
Store 2 strategically used*Buyer Education to create*Brand Loyalty.
*
This brand loyalty over time built a large and loyal following of customers who automatically came there first when interested in any type of furniture.
*
These strong*customer relationships drove*600% growth.
*
What are the best ways you are building strong customer relationships?
*
*
-FundingStrategist
https://fundingstrat.com
https://fundingstrat.com/a-tale-of-t...nd-600-growth/
Similar Threads
-
Anyone Working With Furniture Stores?
By ARFTC in forum Merchant Cash AdvanceReplies: 9Last Post: 11-15-2016, 11:53 AM -
Tale of 2 Funders
By 1StopFunding in forum Merchant Cash AdvanceReplies: 8Last Post: 05-26-2016, 07:58 PM -
Boost mobile stores - who can do this
By Jstarr in forum Deal BinReplies: 3Last Post: 05-01-2015, 12:00 PM -
Boost Mobile Stores..
By Jstarr in forum Deal BinReplies: 2Last Post: 04-09-2015, 12:15 PM -
gas stations with convenience stores
By Andy in forum Deal BinReplies: 4Last Post: 08-05-2014, 07:17 PM