[JayBallentine]

They don't have to say anything. Kevin O'Leary is advertising for them:

kol.jpg

More than 40,000 businesses apply to be on Shark Tank and the show gets nearly 7 million viewers per episode. Look up Kevin O'Leary and you find IOU Central's name right there...

This will generate thousands of leads a week.

Your position was different from mine about the last guys... Not turning out to be so good for those guys... Want to place a friendly lunch wager on this one?

We'll see how this one pans out. This dude is a shark though. Have you ever seen him go easy on anyone on the show? Anyone ever get a "great deal" out of this guy? Does the IOU rate structure support this? If you're WBL, this makes sense everyday and 1,000 times on Sunday... but IOU?

How much will it cost them to process bad (startup) leads? What's the process for processing what will be mostly bad (startup) leads? How many humans involved? How are they paid? Can they use leads, both good and bad to get some semblance of a K-Factor? So many questions...

I'm yet to see any company get really big on the back of a celeb endorsement... I've seen endorsers who were not big become celebs (Dave Thomas, Ronald McDonald, Jared from Subway, etc.)...