Quote Originally Posted by Credibly1 View Post
I was referring to a modest shop/lender with a modest marketing budget. Like John said, the more you spend the more results that are expected.
To be fair its not the rule of thumb. I have an ISO in Texas he has always Hugh 500-1M a month in sales files and spends NO money (just time) to get the business owner interested. My point is creativity can still bring in tremendous business.