Quote Originally Posted by MCNetwork View Post
Jay, $3,500 spent on 100 postcards sent to cold prospects will probably yield you 0.15 fundings (if you're lucky)! When I did a direct mail campaign, my vendor sent out about 6,000 mailers and I got about 30 inbound leads. You do the math!
WOW! 6,000 mailers and 30 inbound leads? Does anyone mail on a consistent basis with better results than this?