[jotucker1983]

That's an excellent point, I kind of missed that. What do you think the cause of that is?

I believe it could be that a lot of lenders use online ads, PPC, etc., and from my experience you get a significantly large amount of leads that are start-ups or not that far off from being start-ups. So the leads in general are very small merchants.

Where as from brokers/consultants, they usually spend most of their marketing through direct telephone calls to specific niche markets, which bring in the higher revenue merchants.

[AndyYSCISOdept]

JoTucker- those are all excellent points, thanks for the insight.