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10-22-2015, 07:59 PM #1Member
Reputation points: 254
- Join Date
- Dec 2012
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Find the merchants pain and zero in on it. Keep picking at the scab until he bleeds. Emotion is very powerful. Fear is very powerful. Use a conversational approach when trying to figure out what the merchant needs the cash for. Behind the number are a myriad of challenges, headaches, pain points and most of all DESIRES. If you can attach your product to their emotions, you have a much better chance of closing them when the approval comes back.
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11-10-2015, 08:49 AM #2Noob
Reputation points: 142
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- Oct 2015
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totally agree with you
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