[Mmarano]

Maybe 90% is an exaggeration. The % is extremely high.

You don't really believe that, do you?

[FUNd]

Maybe 90% is an exaggeration. The % is extremely high.

Isn't it safe to say that >90% of businesses have received a cold call, mailer, or other type of marketing for MCA? It is very rare we talk to someone who has never even heard of it. With all the players in the space, there are very few (if any) stones unturned.

[Sean Cash]

Isn't it safe to say that >90% of businesses have received a cold call, mailer, or other type of marketing for MCA? It is very rare we talk to someone who has never even heard of it. With all the players in the space, there are very few (if any) stones unturned.

My aunt owns a fitness center and for several years she told me she never heard or encountered anything like the financing products I had described to her. That changed over the last 12 months when she started getting bombarded by mailers. She scanned some in and sent them to me via facebook and was like, "is this the stuff you have been talking about all along?" and I told her it was.

Even as of a year ago, there was a good shot that 90% of businesses had never heard of it. In 2012, I did a presentation to members of the Manhattan Chamber of commerce and nobody in the room had heard of anything remotely like MCA or anything non-bank related. People actually came up to me afterwards to congratulate me on the idea they thought I had invented.

[Mmarano]

I know. The market has not seen nearly its full potential. Thanks for commenting on this Sean.

My aunt owns a fitness center and for several years she told me she never heard or encountered anything like the financing products I had described to her. That changed over the last 12 months when she started getting bombarded by mailers. She scanned some in and sent them to me via facebook and was like, "is this the stuff you have been talking about all along?" and I told her it was.

Even as of a year ago, there was a good shot that 90% of businesses had never heard of it. In 2012, I did a presentation to members of the Manhattan Chamber of commerce and nobody in the room had heard of anything remotely like MCA or anything non-bank related. People actually came up to me afterwards to congratulate me on the idea they thought I had invented.

[FUNd]

My aunt owns a fitness center and for several years she told me she never heard or encountered anything like the financing products I had described to her. That changed over the last 12 months when she started getting bombarded by mailers. She scanned some in and sent them to me via facebook and was like, "is this the stuff you have been talking about all along?" and I told her it was.

Even as of a year ago, there was a good shot that 90% of businesses had never heard of it. In 2012, I did a presentation to members of the Manhattan Chamber of commerce and nobody in the room had heard of anything remotely like MCA or anything non-bank related. People actually came up to me afterwards to congratulate me on the idea they thought I had invented.

If these numbers are accurate, you've made my day.

[MCNetwork]

It is very rare we talk to someone who has never even heard of it. With all the players in the space, there are very few (if any) stones unturned.

Depends on your lead source. If you only call UCC's then everyone would have heard of it. 70% of the deals I fund per month don't even know what a cash advance is. We're still scratching the surface of the market's potential, especially since we're constantly qualifying new SIC codes.