[ridextreme]

A professional loan officer, on a cold call, should always indentify who they are and why they are calling.

We're not loan officers, this isn't a regulated industry such as mortgages or insurance (and if a mtg loan officer is calling them, they're most likely responding to their request for refi info, so that's not a cold call).

There's a way to speak with people to grab their attention right from the first one to two seconds of a phone call but I won't go into detail I'd rather have my guys sweep up all the deals that you're guys are leaving on the table ; )