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12-13-2023, 01:57 PM #1
- Join Date
- Apr 2015
- Posts
- 233
The FCC is Here to Kill off Businesses in 2024 - and They Will Succeed.
Pretty sure this action will spell the end for a lot of ISO's, brokers and lead companies.
https://www.fcc.gov/document/fcc-clo...obotexts-rules
Essentially buying data will get you in a lot of trouble come next year when the new FCC rules are put in effect.
If you don't have 1 to 1 consent the TCPA lawyers can go after you, the government can request that carriers shut your phone numbers down and block you from making calls.
If you buy data, 2nd hand packages or any "leads" you don't get directly on your site or directly through the marketplace who generates it you can find yourself in a world of trouble next year.
If you work old data now and want to survive in to 2025, youll need to figure out how to make live optin leads work for your business, the data streams will die off, or become toxic to your business, see how many got wiped out by 10DLC, this will be bigger if youre not ready for it.
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