[JayBallentine]

I have been cold calling and my success has been limited. I have come to a conclusion that cold calling a cold list is not effective and the cycle takes too long to create and convert to sale, thus making the process not profitable. The reason for my thread was that maybe there is an ISO or lender who is willing to provide leads and in return we can run hour business through them exclusively and pay for leads as well.

Cold calling is not working because you are leading with; "want some money? I need a commission check, let's hook up!" I say that figuratively.

Cold calling works if you work it. Your goal on call should be to extend yourself as a virtual employee to the business owner (and automate delivery) while asking for nothing in return. Discipline. Trust the data.

Relationships matter. That's the power of a cold call. You have the power to start a new relationship every single time you bypass a gatekeeper. And you default to; "want some money?"

You and 9 other guys can crush any floor of 50+ guys if you have the courage to be different while trusting this: "men lie, women lie, numbers don't."

If you want those fat commission checks, you have to earn them on the front end these days. #brandyourself or... Join team Buynance. :-)