[JayBallentine]

Story on LendVantage / Larry King.

http://www.businessweek.com/articles...t-you#r=hpt-ls

[isaacdstern]

Lendvantage is great if you are a merchant with 550 or higher fico, most of the merchants that go to them that have fico scores lower than 550 never get funded because they do not have a high risk option

[Joseph Esparza]

Larry King legitimizes what many have tried to dismiss. He validates the integrity of the ACH business model and brings to the consciousness of businesses, in good or bad FICO standing, an alternative funding source - endorsed, stamped and approved by a well-known media-figure-head. It is a power move by Lendvantage, to which I believe a counter must and will follow by its competitors. I'm thinking...Robert Wagner

[JayBallentine]

Larry King legitimizes what many have tried to dismiss. He validates the integrity of the ACH business model and brings to the consciousness of businesses, in good or bad FICO standing, an alternative funding source - endorsed, stamped and approved by a well-known media-figure-head. It is a power move by Lendvantage, to which I believe a counter must and will follow by its competitors. I'm thinking...Robert Wagner

As a "lead generator" - these guys stand no chance against Buynance and the value we'll be creating for our partners. Doyle Brunson once said; "a man with money is no match for a man on a mission." RIP LendVantage and whoever tries to copy...

When folks zig. You should zag.

[Joseph Esparza]

As a "lead generator" - these guys stand no chance against Buynance and the value we'll be creating for our partners. Doyle Brunson once said; "a man with money is no match for a man on a mission." RIP LendVantage and whoever tries to copy...

When folks zig. You should zag.

Wasn't that Mark Green to Michael Bloomberg?

[FUNd]

Larry King will do for our space the same Fred Thompson and Henry Winkler did for reverse mortgages, raise awareness. I like it. The part I like most is that LendVantage is picking up the tab.

[Sean Cash]

Larry King legitimizes what many have tried to dismiss. He validates the integrity of the ACH business model and brings to the consciousness of businesses, in good or bad FICO standing, an alternative funding source - endorsed, stamped and approved by a well-known media-figure-head. It is a power move by Lendvantage, to which I believe a counter must and will follow by its competitors. I'm thinking...Robert Wagner

I don't know how much Larry King knows about the specific programs, but his attitude reflects the general premise behind many alternative options, that it's up to the business owners to determine what's right for them.

King likewise says it’s up to business owners to assess whether the costs of loans makes sense. “I don’t like usurious interest rates, but if I need the money, and you tell me what the rates are and you’re honest about it, I don’t have a problem with that.”

I agree with you Joe that it is a power move. It's probably one of the most successful ideas to date towards building awareness.

[Sean Cash]

Story on LendVantage / Larry King.

http://www.businessweek.com/articles...t-you#r=hpt-ls

Thanks for mentioning this Jay. I think building awareness through icons like Larry King leads to lower acquisition costs and ultimately lower rates offered to merchants in the long run.

[JayBallentine]

Thanks for mentioning this Jay. I think building awareness through icons like Larry King leads to lower acquisition costs and ultimately lower rates offered to merchants in the long run.

It all starts with people for sure. You can use icons to build awareness... one route. Or, you can pair the power of technology behind the fundamental nature of who we are as people to create iconic brands... We're choosing the latter.

[JayBallentine]

Um. Rather than debate you on your grandpa thinking, let me congrat-u-****in-late you for this new DF mag cover. Dope x Infinity.

Keep going!!!!

#respect

[Zach]

I don't know about Larry King, but Core Financial has funded George Noory several times!