Results 1 to 14 of 14
-
10-22-2018, 03:05 PM #1Karen37aGuest
Face to Face Marketing Vs Cold Calling
For the people who do not want to get on the phone, you can master the art of Face to Face selling, like insurance salespeople.
( they do not cold call)
or make phone calls do this in your spare time as you go to restaurants, malls, flea markets
Top 100 List ( 100 names, people, businesses, organizations, professional groups etc)
#1 Make a list of every person you know ( close friends, associates, casual acquaintances)
#2 Make a list of every organization you know ( chamber of commerce, real estate group, trade groups)
# 3 Business that can be a source of Referrals ( accountants, Loan brokers etc)
In your spare time or part-time get out and about to network, find referrals
( if you are eating in a Resturant...that owner might need money, flea market,..mall...they need money)
Learn non-verbal sales technique
Choose your first 12 words carefully...you have 7 seconds to make the first impression
Say their name right off the bat or ask their name
Shake their hand ( nod your head like bill Clinton use to**to not seem superior )
** here is the key. You have to learn to ask 5 leading questions so that they ask YOU for your business card ...not vice versa.
5 pulling questions towards the close
Practice until you perfect it
You can use these techniques to switch their processing equipment or make a mca sale/SBA/loan...whereever the conversation leads you
*First and most important sentence.*
When you meet people and they ask you "What do you do for a living" ** (which is one of the first questions out of strangers mouths in certain states ( if they do not ask you ...ask them and then they will say .." and what do you do for a living" )
Then you must reply with a "pulling" or "leading questions" to increase curiosity to ask questions further.
" I help people achieve their business goals and dreams with help from alternative financing when the banks have turned them down"
They will say "how do you do that"...then you very smoothly "pitch them" further
or
"I help people with little to no business credit achieve business financing...."
etc etc
( now hit the phone or hit the pavement for face to face )
-
10-22-2018, 03:09 PM #2
Reputation points: 54989
- Join Date
- Dec 2013
- Posts
- 4,713
face-2-face always wins! ...when i ran a credit card processing company it was known that any merchant that was using the largest banks to process (meaning they started business by walking into a bank of america --before they had a store and had no presence for an agent to make a sale) once an agent was able to walk into store vs bank the yalways won the business.... so if an MCA agent walk store to store they will always out beat a phone guy FACT!!
Marcus Clapman | Business Development | Cresthill Capital
(High Commissions Payout Group)
覧覧覧覧覧覧覧覧覧覧覧覧覧
Tel: 917-521-6528 | Fax: 212.671.1473
Email: bizdev@cresthillcapital.com
http://www.cresthillcapital.com
-
10-22-2018, 03:12 PM #3Karen37aGuest
-
10-22-2018, 03:23 PM #4
Can't say I disagree but there's a difference between Merchant Processing door-to-door and MCA not least of which is the fact that MOST of the merchants you will encounter use CC's. MCA on the other hand is more like the "needle in the haystack" if you're looking for a merchant that needs cash now.
Physical presence is certainly better but can't compete in terms of efficiency. Cold calling is more impersonal but you can engage many more decision makers in a short time. If the goal is to fill a pipeline with optimal prospects that are viable to close deals then I believe the phone is king.
-
10-22-2018, 03:24 PM #5Karen37aGuest
Did you see me print that I was a "master general agent" for Aig?
Life insurance go face to face...you start off as an agent, then if you do well you become an "iso" general agency...they you can get to Super Iso status "master general agent" thru recruting and production
And I was independent...and sold the book
MCA is not a needle in the haystack...everyone wants money
If you can sell on the phone...Mcas are laydowns...you turn down more files ( deny ) than you can ever fundLast edited by Karen37a; 10-22-2018 at 03:34 PM.
-
10-22-2018, 03:50 PM #6Karen37aGuest
This is the impasse , there is no benefit for people who can close sales over the phone to teach other people how to do it unless that person was on their team and they received a benefit from it
Since there is no regulation or system. There is no reason the person you taught would stay on your team unless they are local and want to use your office, especially if they are cut throat
Some need the benefit of the "super iso" sales training but the super iso will never give it up....ever
-
10-22-2018, 03:51 PM #7
Reputation points: 198007
- Join Date
- Mar 2017
- Location
- Nunya
- Posts
- 830
I've heard some people refer to MCA phone sales as updawg. What say you, Karen37a?
-
10-22-2018, 03:53 PM #8Karen37aGuest
Its easy for me. I mastered it a long time ago as a stockbroker. We had to get people to SEND us 100k
Its easier for us to offer the 100k as a mca or loan
There are a few key mistakes people make...everyone can do it...they just do not like to listen or try to absorb the info
you have to be blindly coachableLast edited by Karen37a; 10-22-2018 at 04:00 PM.
-
10-22-2018, 04:21 PM #9
Reputation points: 54989
- Join Date
- Dec 2013
- Posts
- 4,713
All im saying is if an MCA-Closer that's got good table manners chooses a city that has open roads with strip malls and drove door to door and pitched business funding he will do extremely well!
Marcus Clapman | Business Development | Cresthill Capital
(High Commissions Payout Group)
覧覧覧覧覧覧覧覧覧覧覧覧覧
Tel: 917-521-6528 | Fax: 212.671.1473
Email: bizdev@cresthillcapital.com
http://www.cresthillcapital.com
-
10-22-2018, 05:00 PM #10
Reputation points: 503040
- Join Date
- Oct 2016
- Posts
- 4,318
Me personally, I always choose the path of least resistance. I look at what everyone is doing, and target what they're missing. Staying nimble during constant change, but all while building something sustainable for the long-run. I've never cold called a single call in my life. Not for me. But I have done some email blasts that were golden. When I first got into brokering I was solely focused on middle-market financing: Terms, ABLs and large equipment leases. So I targeted the **** out of them with email blasts. Would send out about 4,000 a day from a huge list. Would recontact every 2-3 months. Emails would always be 1-2 sentences, and sort of informal. "Hey, Tom. Checking back to see how your financing situation is." That's it. You'd be shocked how many people think they know you. And by emailing you aren't contacting t-shirt retail stores. You're contacting companies that are doing $5-50M looking for terms, revolvers and such -- which so few brokers deal with. But on top of that, these companies may need $250-500K in a crunch. This is all virgin A-paper stuff.
I'd love to go back to doing blasts, but you're at risk of having your website and email shut down. So I wouldn't use an email that's attached to your main website.
-
10-22-2018, 05:51 PM #11Karen37aGuest
Which is why they cant email
I cold called right off the get-go on wall st
I didn't want to do it. I had a college degree but you cant pitch someone investments unless they are an accredited investor.,So you cold called for accredited investors sent them info and then a week or so later or when you had a good stock tip pitched them on a stock.
I was going to quit, but those guys were mean as snakes and would hit you in the head with rubber balls if you quit, as you were packing your stuff in a box or walking on the way out yelling " go get your MBA or go to the Bank" , squirting you with water guns etc.
id be damned if I was going to go out that way...so I looked at the phone and figured it out. Went back to work, figured it out...picked up the phone and closed a sale.
I would not and will not go out in a body bag..I watched a lot of guys get hit with balls in my life
Everyone CAN do it they just have to really want to do it
man in the arena.jpegLast edited by Karen37a; 10-22-2018 at 05:55 PM.
-
10-23-2018, 10:18 AM #12
Reputation points: 11191
- Join Date
- Apr 2018
- Posts
- 144
You may have already done this, but did you use a dedicated IP address? I know when using a shared IP address with companies they limit how many emails you can send a day. They don't want your list to have some hard bounces in it and mess up their "reputation" for emailing. Having your own IP address you can warm up how many emails you send per day and ramp up to 100k+ day if you ever wanted to. I think GoDaddy does it for $6 a month, or SendinBlue is $145 per year.
-
10-23-2018, 10:23 AM #13Karen37aGuest
its always going to be emailers vs live salespeople
( BUT no one can say I do not understand emails or computers anymore)
let me know when someone wants to step up head to head on the phone vs emails
Id spank somes hero scoops....since he took half of my training and botched it
as this industry is collapsing
to each his own
** and I would bet that west coast has the most "email" and SEO experience than anyone on this site ( and made the most money doing it that way.). ..great he is being coachedLast edited by Karen37a; 10-23-2018 at 10:33 AM.
-
10-23-2018, 10:41 AM #14Karen37aGuest
https://uk.godaddy.com/help/can-spam...-legally-12467
CAN SPAM, other laws, and sending email legally
Here at GoDaddy Email Marketing, we have our permissions policy to keep your emails landing in inboxes. ISPs (internet service providers) and governments have their own rules and requirements -- but don’t worry! It’s not difficult to stay on their good sides.
We’d like to avoid getting into the legalese aspect of email delivery but it’s still important to know that you’re sending responsibly. Here are some guidelines for sending commercial email that should keep you safe:
Only send commercial email to people that have consciously agreed to get mass email from you or your business.
Simply put, this means that anyone you email should have opted-in, and expects to receive your emails, specifically. That means no purchased lists! The more clear you are at the time of opt-in about what you’ll be emailing, the higher your response rate and success will be.
__
https://www.ftc.gov/tips-advice/busi...guide-business
Do you use email in your business? The CAN-SPAM Act, a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have you stop emailing them, and spells out tough penalties for violations.
Despite its name, the CAN-SPAM Act doesn’t apply just to bulk email. It covers all commercial messages, which the law defines as “any electronic mail message the primary purpose of which is the commercial advertisement or promotion of a commercial product or service,” including email that promotes content on commercial websites. The law makes no exception for business-to-business email. That means all email – for example, a message to former customers announcing a new product line – must comply with the law.
Each separate email in violation of the CAN-SPAM Act is subject to penalties of up to $41,484, so non-compliance can be costly. But following the law isn’t complicated. Here’s a rundown of CAN-SPAM’s main requirements:Last edited by Karen37a; 10-23-2018 at 10:45 AM.
Similar Threads
-
Face to Face marketing
By Karen37a in forum Merchant Cash AdvanceReplies: 9Last Post: 03-03-2018, 12:26 PM -
Cold Calling IS NOT DEAD....
By wallerbusiness in forum Merchant Cash AdvanceReplies: 33Last Post: 09-20-2017, 01:02 PM -
Pretty face with ugly teeth
By HFS in forum Merchant Cash AdvanceReplies: 33Last Post: 01-12-2016, 05:15 PM -
WBL is out of hand with the ISO cold calling!!!!!
By Tammygirl in forum Merchant Cash AdvanceReplies: 22Last Post: 12-02-2015, 01:08 PM -
Is cold calling dead?
By FUNd in forum Merchant Cash AdvanceReplies: 14Last Post: 03-19-2015, 03:52 PM