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06-14-2018, 10:08 AM #1
could not agree more with all of this. There are many different ways to accomplish each of these things and every closer does it different. The one thing I can promise you though is anyone who is successful in this business understands these concepts and has their own way of doing them.
One thing I will add to this is the importance of a closer finding his or her own voice. I have worked with people that I consider some of the best closers in this industry over the years and if you heard each of them pitch a deal you would think they were all selling different things. Once you understand the industry, the product and the pitch, the next step is finding the right words that fit you to make you the best closer possible. Scripts are good to start but if you cant tailor the pitch to fit your personality you will never succeed.
SO I GUESS THE MISTAKE IS BEING SCARED TO GO OFF SCRIPTLast edited by J.Celifarco; 06-14-2018 at 10:18 AM.
John Celifarco
Managing Partner
Horizon Funding Group
3423 Ave S
Brooklyn, NY 11234
T: (347) 773-3990 | F: (718) 795-1990
Linkedin: Profile
Email: john@horizonfundinggroup.com
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06-14-2018, 10:52 AM #2Karen37aGuest
I agree to a point but people do not realize when they are new ( and old) that they are using fear-inducing words in their homemade script. They also cant get past the gatekeeper they also use yes or no questions ( you will be told no 99% of the time)
And if you do not build your "pitch" like a crescendo in a good song or hook you to the story like a good country song or book/movie...having people hanging on the edge of their seat for the conclusion you get hung up on.
There are better public speakers than some, better script writers, better salespeople and trainers...better singers, songwriters etc.
This is a song and a performer who grabs you right from the start of the song to capture you....great sales scripts, salespeople, speakers, do the same thing
https://www.youtube.com/watch?v=WWcS9k2SvfI
( people on my team need to stick on cue untill they can close a few sales)
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