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06-11-2014, 01:30 PM #4
- Join Date
- Jan 2014
- Posts
- 283
The big plus with UCCs is that they have a familiarity with MCA/RBL and are proven users of our type of funding. It makes the sales cycle faster. The obvious negatives is everyone calling on them and stacking. They are still worth calling but not exclusively. Incoming dialer, LinkedIn and referrals work pretty well for me too. I'll probably utilize those methods and other forms of marketing more and UCC leads less as time goes on.
I kind of like slightly aged UCC leads(12-18 months) a bit more, just because they have no balance(unless they renewed) and aren't getting bombarded as much.
Do you all think they will be used less industry wide in the next 6 months or it will stay the same?
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