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07-13-2017, 07:53 PM #10
- Join Date
- Sep 2012
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- New York, NY
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- 1,780
The disadvantage of the business owner saying to himself "Oh no...it's another one of those damn cash advance loan shark guys. This is the tenth call today! I'm putting him on ignore." Boom! You've just lost a prospect before you had a chance to talk to him. And what would your message say anyway? "Hey Mr. Merchant, this is John from Brinks Funding. We've got some great rates on working capital solutions for your trucking business blah blah blah." They've heard this same message dozens of times before so you're not saying anything different from the next Tom, Dick and Harry. Unless you're offering a compelling product and value proposition that the merchant's probably never heard of before, skip the voicemail. At least the next time you call, he may be curious enough to pick up and see what it's about.
Last edited by MCNetwork; 07-13-2017 at 08:11 PM.