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04-25-2024, 12:25 PM #1
- Join Date
- Apr 2015
- Posts
- 221
If youre getting fresh leads from Facebook/Google i'd expect these numbers
60-70% contact rate
about 50-60% of them will be qualified to get an app
40-60% should come back
1/3 should see an offer
1/3 should close
So
If you buy 100 leads you should talk to 60 of them, 30 of them will be qualified, 15 of them will send in paperwork, 5 will get an offer, 1.66 will close
Obviously if you can contact 70% over 60% youll be better off, but if you're only talking to 30% of them, thats on your process and technology. Usually a lot of people have this issue to start, low contact rate, or they dont even know what rate their contact is at. Your CRM should help you, do you know what your contact rate is at?Pop Brands, inc. fka Popcrumbs
www.popbrands.io
Transparent and trustworthy lead generation company in the MCA space since 2015
MCA leads from www.lndrscompete.com
We spend $1,000's a day on Meta, Google, X, TikTok and others to generate qualified prospects for you!
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04-25-2024, 03:28 PM #2
- Join Date
- Oct 2013
- Location
- Designer
- Posts
- 578
Good numbers.
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Thanks for the analytics PopCrumbs. Any reason why out of 100 leads, you're not seeing the industry average of at least a 4% closing ratio?
www.UccRadar.com – Large sales volume merchants filling out your application.
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04-25-2024, 05:15 PM #3
- Join Date
- Apr 2015
- Posts
- 221
Pop Brands, inc. fka Popcrumbs
www.popbrands.io
Transparent and trustworthy lead generation company in the MCA space since 2015
MCA leads from www.lndrscompete.com
We spend $1,000's a day on Meta, Google, X, TikTok and others to generate qualified prospects for you!
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04-25-2024, 08:06 PM #4
- Join Date
- Oct 2013
- Location
- Designer
- Posts
- 578
It's actually the general industry average across the board, over all lead-gen mediums, including cold calling (the actual number is 3.92%).
Google Adwords is in the 4%-5% range, the issue is the cost per acquisition per funded deal.
www.UccRadar.com – Large sales volume merchants filling out your application.
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