[Sean Cash]

One of the toughest parts about selling this product is that even if you close the merchant, it doesn't mean they'll get approved. Also many funders change the terms based on new information during the underwriting process. They get pre-approved based on a few things, the terms get pitched, new docs are received, the terms change, and then the merchant cools off on it.

[BusinessLendingMadeSimple]

One of the toughest parts about selling this product is that even if you close the merchant, it doesn't mean they'll get approved. Also many funders change the terms based on new information during the underwriting process. They get pre-approved based on a few things, the terms get pitched, new docs are received, the terms change, and then the merchant cools off on it.

I concur Sean. They love driving the Ferrari, but when they see the "price", they get sticker shock.
That's why we have a conversation up front about what to expect with fees, rates etc.. That conversation revolves around talk of the R.O.I., not rates. It doesn't solve every problem, but sure weeds out the tire kickers.

[MCNetwork]

One of the toughest parts about selling this product is that even if you close the merchant, it doesn't mean they'll get approved. Also many funders change the terms based on new information during the underwriting process. They get pre-approved based on a few things, the terms get pitched, new docs are received, the terms change, and then the merchant cools off on it.

The only time I see terms change AFTER a contract is signed is if the merchant sends in processing statements for his payback months and they are much lower than the months reviewed in the original submission. Otherwise, the lenders I deal with stick with the approved amounts.